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From Emerald Forest
Leonardo da Vinci Transfer of Innovation project
This project has been funded with support from the European Commission. This communication reflects the views only of the author,
and the Commission cannot be held responsible for any use which may be made of the information contained therein.
Starting from October 2010, the management game Emerald Forest is a project of Leonardo da Vinci Transfer of Innovation called “Teacher training to improve attractiveness and quality of management education through the simulation tool ‘Emerald Forest’ (MST-EF).
Aim of the project
Project aims at transferring and adapting the management simulation tool "Emerald Forest" to the project partnerinstitutions in order to improve the management training of people in HE and lifelong learning contexts, i.e. professionals, people in the labour market.
Objectives
- Adapt MST-EF to the local situations and apply it in partnerinstitutions in Latvia, Lithuania, Estonia, Bulgaria and Germany;
- Improve the tool with experiences and assignments from the partner countries and users;
- Develop and test a teacher training module and train teachers;
- Develop exploitation plan for application of the tool in the management training.
Duration: October 2010 – September 2012
What is Emerald Forest?
Management Simulation Tool ‘Emerald Forest’ (MST-EF) is an internet-based simulation with strong links to social media and the ‘real’ life situations developed at NHTV Breda University of Applied Sciences, The Netherlands. It is based on an imaginary holiday park called ‘Emerald Forest’. Participants joining the simulation work in teams and have to run the park, manage investments, costs, marketing, strategy and other aspects of management. They are competing with other teams in a highly competitive market and during the simulation encounter problems happening in real life as well as staged challenges in the digital world. They game offers an international setting in a state-of-the-art, attractive and stimulating way.
MST-EF can be used in great variety of contexts to train and strengthen participants’ entrepreneurial, group work, creativity and other skills. It allows using different linked assignments and reaching various learning results in such subject areas as business, finance and accounting, international marketing, consumer behaviour, PR, tourism and services management and other. The same kind of problems in the simulations solved by many different nationalities, offers interesting possibilities for internationalisation.
Participant references
“We had strict deadlines so we organized our teamwork efficiently in time. We became so passionate and the result was so good that we had motivation to do something more and keep it up!”
“The decisions we had to make were like in the real life, we had to develop our own strategy and we could see how every single idea changed the situation in the whole market.”
“The simulation tought us how to manage a business. Now we have experience on how to make decisions, how to analyse them and act accordingly. Now we know how many factors we need to take in account.”
Introduction by Frank Bergman
In the total of this simulation there is a leading role for Frank Bergman: in the storey-line his is the former owner of the park which used to be called Emerald Forest. Now he is the chairman of the board of directors and helping an advising the participating teams in the way they could or should run the park. There are around 70 videoclips available in which he seeks contact with the participating teams.
On the rest of this pages you will find more info over the content of the management simulation tool Emerald Forest.
Partners
At the start of the project Management simulation tool Emerald Forest there are 8 partners involved in the total of this
project. At this moment there are 6 countries actively participating and running competitions linked to the
Emerald Forest. Starting from 2013 new partners are welcome, ad we are always opende to suggestions just on new ideas, on
new partners etc.
The partners for now are listed below.
Gallery
News and Upcoming Events
November 7 – 11, 2011: 2nd Work Meeting and Training in Kaunas, Lithuania.
Dissemination
A very important thing in the total of the project is the dissemination of all of the results of the partners and of the total of the project. Of course the content of this site (with more then 2.000 pages) is an important storage-palce for all of the simulations played. To see all of the site there is a inlog-code needed: feel free to ask for one. All of the activities of all of the teams are kept on this site: all of their decisions, logo's, slogans, teampicture, strategies etc.
- Information on dissemination in Bulgaria on this site
- Information on dissemination in Estonia on this site
- Information on dissemination in Germany on this site
- Information on dissemination in Latvia on this site
- Information on dissemination in Lithuania on this site
- Information on dissemination in the Netherlands on this site
Interested in participating?
If you are interested to know more on the project or how the MST-EF can be introduced in your institution, please contact us by email: Vinkesteijn.J -at - nhtv.nl.
